TR89: JustMarketing: A Smart AI-Driven Platform For Context-Aware Marketing Content Localization And Creation In Malaysia

Kwan Jun Er Asia Pacific University Of Technology And Innovation

JustMarketing is a web-based AI-powered platform that localizes marketing content for Malaysia’s diverse, multilingual market, helping global and local brands scale campaigns effectively while avoiding cultural missteps and regulatory issues. It features advanced AI tools such as a Cultural Checker, Video Trend Adapter, Image Adaptation Module, Multi-Language Video Translator, and Marketing Campaign Crafter to ensure culturally relevant, emotionally resonant, and compliant content. Built with modern web and AI technologies, JustMarketing enhances business efficiency by reducing production costs and time-to-market while supporting SDG 8 (economic growth) and SDG 9 (industry innovation) through AI-driven creativity, inclusivity, and sustainable digital advancement.